My name is Navneet Kaushal. I had this domain name registered for long and finally decided to launch it as a blog where I can share my unofficial views, posts and rants which I normally can’t on our company blog’s :)

templatetoaster WordPress is SEO-friendly and no wonder over 25% websites run on this platform (most popular sites include Wired, Time, Lifehack among others).

If you are a WordPress website owner, we know it is important to you that your site ranks among the best in the search engines. Not just Google, Continue reading>>

How to Optimize Content for the Google Featured Snippet Box

b2c_wpThe Google featured snippet box has completely transformed the way SERPs are being displayed to users.

According to a not too recent report from the Stone Temple Consulting Group, it is evident that about 55% of the search queries (SERPs) on Google are being shown in featured snippet boxes. In Continue reading>>

Voice Search: Why You Need To Listen To Google On This One!

b2c_wpA decade ago, voice activated devices were just a figment of some wild scientist’s imagination.
But in the world of technology, anything can happen in 10 years. And it did.
Voice recognition systems, voice activated devices, and virtual assistants have revolutionized the world.
This is why your business should not Continue reading>>

Earning Audience Engagement with the Element of Surprise

linkedinlogoThe resounding theme of Sunday’s Super Bowl? Surprise. And we’re not just talking about the game itself, in which Nick Foles and the underdog Eagles toppled Tom Brady’s dynastic Patriots. There were plenty of other bold and unexpected treats in store for the global spectacle’s millions of viewers.

From Justin Continue reading>>

9 Leading SEO Trends To Keep Eye On In The New Year

thenextscoopAs you well know, the rules of SEO are ever evolving as a mutating virus. Old tactics won’t cut it anymore. As you work on ranking on top in 2018, here are 9 leading SEO trends that will definitely set you on your way to becoming a trending name on Continue reading>>

b2c_wp SEO has been in constant progression ever since the term was coined. It is not what it used to be 5 or 10 years ago. It has become A LOT more strict and you have to be on top of it to rank your website on Google properly.

A few Continue reading>>

3 Easy To Follow SEO Techniques You Can Implement Right Away

b2c_wpToday, I am about to cover 3 easy-to-follow SEO techniques you can implement right away. Techniques that you might or might not have heard of. In any case, they are pretty darn effective.

And if you don’t yet know about them, this post might help improve your SEO skills significantly. Continue reading>>

tweakyourbizEffective content marketing has to cost some money, right? You always end up needing the advanced features on a marketing tool, or help creating your visual content, or some other task that costs money.

There’s no denying even a small budget can go a long way to scale your strategy. Continue reading>>

Definitive SEO Trends to Watch Out For in 2018

b2c_wpAs long as search engines exist, SEO isn’t going away. Sure, with advances in technology, best practices have changed over the years, but some are still unaffected.

So where should you focus your SEO efforts on in 2018?

Well, we all know that Google has over 200 ranking factors, but Continue reading>>