Welcome!

My name is Navneet Kaushal. I had this domain name registered for long and finally decided to launch it as a blog where I can share my unofficial views, posts and rants which I normally can’t on our company blog’s :)
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A Beginner’s Guide to Mobile SEO!

clickzSEO site optimization starts with understanding the need for a tailored mobile site. Here are nine essential tips.

It might sound like a cliché if I say that the world is shifting towards mobile. That would have been pretty correct three years ago. But today, it is evident that we Continue reading>>

SEO Checklist: 13 Quick Wins for Any Website!

semrushPage titles. Check. Meta description. Check. Keywords. Check. Backlinks. Check.

It is not easy to build a high performing website and get top rankings on all the search engines. Winning the SEO game is not just about enabling the search engines find your pages, but also ranking them at the Continue reading>>

How To Use Sponsored Twitter Ads To Grow Your Business?

B2C-logoAn active user base of more than 200 million. 400 million tweets every day. $950 million total ad revenue. Twitter is growing every day and giving you more and more options to grow your business. Why not utilize this platform for more exposure, leads and sales for your business? Twitter Continue reading>>

searchenginejournalThe email starts off with “This is an extortion email” and goes on to say if you do not pay a certain amount of money, the sender will hit your website with tactics they call negative SEO.

Now what? 

Yes, negative SEO exists and can impact your site’s performance Continue reading>>

B2C-logoWe added the authorship markup code to our sites. We linked to our Google+ profiles. We linked back from our Google+ profile to the profile on our site. Why were we doing all this? Because having a picture next to a search result, made it more likely that people would Continue reading>>

25 Great Free SEO Tools for On-Page Optimization!

searchenginejournalIn a world of Panda and Hummingbird, it is getting more and more important to get your on-page SEO right. You might have a fantastic outreach, a great PR campaign, and link profile, but if you don’t optimize your site, you will have a hard time landing top positions in the search Continue reading>>

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These 10 SEO tips will help you maximize the impact of your website in order to increase engagement among consumers and keep visitors coming back for more.

Search engine optimization (SEO), often associated with change and fluidity, continues to mutate at a frenetic pace. The SEO techniques that were once Continue reading>>

B2C-logoNot long after Yelp accused Google of manipulating its search results to favor it’s own content over that of the latter, the search engine giant updated the local search algorithm to fix the problem.

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B2C-logoRecently Google introduced  dynamic sitelinks which got all the advertisers excited. These automatically generated sitelinks are aimed to take potential customers to relevant pages on your website more easily. However, the roll-out has raised several questions for all of us.

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35 Tools to Enhance Your Content Marketing Efforts!

clickzHere is a comprehensive list of tools to help you get the most out of your content marketing efforts, broken down into five manageable categories.

Content does matter. It might be a cliché, but it will never steer you wrong when we are talking about your business. Every brand has Continue reading>>