Podcast With Ben Heath
Want to build a 7-figure agency and a personal brand powerhouse? Join Ben Heath on The Agency Insider Show as he reveals his journey from struggling freelancer to leading a 50+ person agency, sharing secrets to scaling, mastering paid social, and leveraging YouTube for success.
How Ben Heath Built a 7-Figure Agency from Scratch 🚀
Show Notes
Discover how ‪@BenHeath‬ built a 7-figure agency from scratch and became a personal brand powerhouse on YouTube! 🚀 In this episode of The Agency Insider Show, Ben shares his incredible journey—from struggling to make revenue for three years to leading Heath Media, a thriving 50+ person agency. Learn his secrets to scaling operations, mastering paid social strategies, and building trust in today’s competitive digital landscape.
Have you wondered how to transition from freelancer to agency founder? Want to know how personal branding on YouTube can generate leads and authority? Ben reveals actionable insights on attracting world-class talent, navigating AI-driven changes in marketing, and creating winning Facebook and Google ad campaigns. Plus, get his take on avoiding common agency mistakes and adapting to rising ad costs in 2025.
Whether you’re an agency owner, digital marketer, or aspiring entrepreneur, this episode is packed with value you can’t afford to miss. Tune in now and get inspired to take your business to the next level! 🎯
Chapters:
00:00 – Introduction
00:32 – Early Hustles & Agency Genesis: What sparked your journey?
02:26 – Surviving 3 Years of No Revenue: How did you stay motivated?
05:22 – Building Grit Through Failure: Did setbacks strengthen your resolve?
06:55 – Unlocking Rapid Growth: What strategies scaled your team to 50+?
09:57 – Breaking Out of the Freelancer Phase: What advice do you have?
14:03 – Attracting & Retaining Talent: How do you find top performers?
16:42 – Common Scaling Mistakes: What do most agency founders overlook?
18:41 – Changes in the Agency Landscape: How has AI impacted your work?
23:34 – The Power of Personal Branding: Why is it crucial for agencies?
28:44 – Balancing Personal & Agency Brands: How do you manage both?
32:04 – YouTube Commitment: How many hours do you dedicate weekly?
33:20 – Starting a Personal Brand: Is it too late for newcomers?
35:26 – Misconceptions in Personal Branding: What do people get wrong?
39:50 – Generating YouTube Content Ideas: How do you stay inspired?
41:40 – Mindset Shift for Leverage: What’s the key to effective marketing?
44:45 – Facebook Ad Campaign Failures: Why do most campaigns not succeed?
47:28 – Common Mistakes with Ads: What do brands often get wrong?
51:40 – Good vs Great Ads: What distinguishes them?
52:35 – Testing & Optimizing Ads: How to avoid data overwhelm?
54:25 – Creative Testing Approaches: How has your strategy evolved?
59:44 – Maintaining High Creative Output: What’s your secret?
1:04:15 – Opportunities for 2025: Where should agencies focus next?
1:08:15 – Cultural Shifts in Your Agency: What was the biggest change?
1:12:01 – Mentoring Media Buyers: How do you train your team?
1:14:07 – Defining Your North Star: What’s your ultimate goal?
1:15:20 – Rapid Fire Round: Quick insights and fun questions!
1:17:47 – Advice for Young Marketers: What’s your best tip for newcomers?
1:18:20 – Outro: Final thoughts and takeaways.
Meet the speakers
Navneet Kaushal
Our Host
Ben Heath
Guest
Guest Bio
Ben Heath
Founder, Heath Media
Ben Heath is a leading authority in digital advertising, boasting a community of over 1,000,000 across YouTube, Instagram, LinkedIn, and Facebook. With 15 years of experience, Ben transitioned from helping his mother’s business to becoming a world-renowned expert in Meta and Google Ads, having worked with over 3,000 clients globally.
He shares his extensive knowledge with over 425,000 subscribers across his two YouTube channels. As the founder of Heath Media, a top UK agency, Ben has helped e-commerce stores, service-based businesses, and global brands achieve over $600M in collective revenue through profitable paid media strategies.
