Podcast With Bill Hartzer
Unlock the future of SEO with Navneet Kaushal and Bill Hartzer as they reveal how entity SEO is transforming rankings, traffic, and AI visibility—don’t get left behind!
Stop Doing Keyword SEO: The Entity Strategy Getting AI Overviews, Bill Hartzer
Show Notes
Are you still stuck on outdated keyword SEO strategies? It’s time to upgrade your approach and dive into the world of entity SEO—the game-changing method for driving organic traffic and dominating AI overviews! In this episode of the Agency Insider Show, host Navneet Kaushal sits down with SEO legend Bill Hartzer to uncover the secrets behind entity-based SEO and why it’s the future of search engine rankings.
Get ready to explore step-by-step insights on building a solid SEO foundation, from crafting well-structured pages to avoiding costly legal pitfalls with domains and trademarks. You’ll learn how to optimize your content for entities, protect your website’s assets, and even navigate domain strategies that could impact your rankings. Plus, discover the truth about AI’s role in evaluating links, domain values, and brand mentions.
Whether you’re a beginner looking to rank your website #1 or a seasoned pro seeking to drive more organic traffic, this guide is packed with actionable advice tailored for today’s SEO landscape. Don’t let outdated practices hold you back—unlock the power of entity SEO to stay ahead of the curve.
If you’re ready to boost your search engine visibility and future-proof your strategies, hit that play button now! Don’t forget to like, subscribe, and share with your SEO or legal team. Together, let’s take your website to the top.r results with your advertising spend.
Chapters:
00:00 – Intro
01:24 – How Did Bill Get Into SEO?
06:27 – What Technical SEO Principle Hasn’t Changed?
09:49 – What Are the Legal Issues in SEO: Domains and Trademarks?
19:30 – Who Truly Owns the SEO?
25:00 – Why Is FTX Suing Neil Patel?
33:13 – Why Is Domain Age and History Important for SEO?
45:23 – Is an Expired Domain Worth Acquiring for SEO?
51:09 – Does Domain Extension Really Matter?
57:30 – What Are the Current Trends and Google Updates?
01:01:50 – How Do You Implement Entity SEO?
01:03:31 – How Will AI Affect Domain Values and Link Profiles?
01:07:30 – Closing Off
Meet the speakers
Navneet Kaushal
Our Host
Bill Hartzer
Guest
Guest Bio
Bill Hartzer
SEO & Domain Name Consultant
Bill Hartzer is a seasoned internet marketing, SEO, and domain name consultant with over two decades of hands-on experience in the digital world. A true web pioneer, Bill began his journey in the early 1990s writing software manuals on IBM mainframes before transitioning into HTML coding and website development in the mid-90s. Long before “SEO” became a buzzword, he was optimizing his own websites to rank on early search engines like AltaVista, Excite, and Yahoo!.
In 2001, Bill launched BillHartzer.com, a go-to hub for insightful, often edgy takes on SEO, domain strategy, and web trends. His blog became known for its sharp analysis, occasional scoops, and practical advice that resonates with both industry newcomers and seasoned professionals. Today, Bill continues to lead the conversation around entity SEO, domain value, and search innovation. Learn more about his work at Hartzer.com.
